Serif TV. Designed to
complement your home.

We created a font based on the product design of the Serif TV. The idea of integrating itself perfectly into the home is represented in both the typographic design and the headlines of the motifs. The unique I-shaped profile gives the Serif TV a fascinating appearance, which furthermore makes it distinguishable from other devices. It is the definition of pure, emotional design that gives living spaces their very own aesthetics.

MY ROLE

Art Direction
Execution
Design by Michael Fluhr